The Ad Trap: Products That Didn't Match the Marketing Hype

15. A Backpack by Converse

Cost: $30 to $60 (for an authentic Converse bag). Created by: Unidentified (definitely not Converse) Acquired at: Unknown An aunt was attempting to get a Converse backpack for her nephew, who was returning to school, in another amusing tweet. The aunt inadvertently bought a backpack that was more appropriate for a toddler than an adult, rather than the right size.

Converse Backpack @dzzzny / Twitter.com | @Lisa Groeller / Pinterest Depending on the style, Converse backpacks typically cost between $30 and $60. Even if you can purchase products from websites like Amazon, you need be cautious to confirm that Converse is the seller. Since Converse's parent company, Nike, is valued $37.4 billion (according to Statista), fake Converse bags haven't had a significant negative impact on the brand.